About

Builder. Observer. Entrepreneur. Based in Addis Ababa, building products that solve real problems for people on this continent.

Currently working on Noviq — an AI study companion for Ethiopian secondary students — and GuazExpress, a tech-enabled logistics platform for home moving. Both grew out of problems I could not stop thinking about: the gap between what technology can do and what it actually does for the people who need it most.

I write about AI, building in emerging markets, and the assumptions that break when software meets a context it was not designed for. I read a lot. I ask questions I cannot fully answer yet.